The risk to Apple is not in losing the masses, but in losing the faithful core. In their unchallenged position, Apple made a lot of right decisions, but they also made mistakes, particularly in the form of political moves that limit what developers can distribute on the platform. These restrictions are done in the name of quality control, but anybody who has browsed the App Store knows that all this autonomy has done little to stem the flow of trashy, embarrassing apps.
What they have done is alienated developers, and ultimately deprived users of software they want to see on the platform. My fear is these botched decisions are hurting Apple, but they aren’t feeling it. Pain is a gift: the signal that prevents a burned finger tip from becoming a body engulfed in flames. Apple is numb from success, and I hope the emerging competition from Google and others will re-sensitize them to the threat of failure.
Google’s Android is the best challenge yet to the political and technical decisions made by Apple for its iPhone and related products. I welcome the challenge, and look forward to Apple’s scrappier, revitalized retaliation.
Posted via email from miner49r
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